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What Is Early Word?
The Philadelphia Inquirer's experimental online "morning show", which began in Sept. 2005, went on hiatus in the summer of 2006, after a gradual shift to putting more of its content directly on Philly.com.



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Peter Mucha, husband and father of two, grew up in Cherry Hill and is a lifelong Philly sports fan. He's been writing and editing for The Inquirer for 18 years. His motto (at least for today): "If I'm not brief, give me grief."

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Tuesday, March 07, 2006

M. Night's Spooky-Cool Ad 

See M. Night Shyamalan's 2-minute American Express ad during the Oscars?He sits alone in a restaurant people-watching and "seeing" odd dramas unfold. A couple chats ... and a baby carriage comes rolling along. As an angry man starts choking, his cold-souled girlfriend simply stares straight ahead. A hood falls off a skinhead, who reveals strange arm tattoos. Does a ghost trip the waitress? Very unusual to see an ad build a sense of eeriness. But that fits the sensibilities of the Sixth Sense director, whose Lady in the Water: A Bedtime Story is scheduled for a July release. See Shyamalan's new ad. See Lady in the Water trailer. Adweek tells more.


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